︎ Featured in video

0.00  Comminisioned Art Video
0.08  XR Inmersive retail experience
0.13  Nike Free
0.25  Nike Tech Pack Milan
0.38  Random Studio Instagram
0.40  Remy Martin Instagram
0.45  Perpetuum by Random Studio for A/D/O by MINI
1.03  Hermes Festival des Metiérs
1.12  Chanel Timebox at Baselworld
1:25  Edge of Government Dubai
1:34  Audemans Piguet Concept Exhibition
1:48  Casio G-Shock by Sankuanz
2.03  Dior Homme Interactive Installation
2:09  Bols Experince Amsterdam
2:20  H&M Innovation Stories
2:32  KLM Installation Schiphol Airport

︎ Disciplines

Creative Direction
Art Direction
Concept Design
Creative Consultancy
Interactive Design
Spatial Design
Retail Installation Design
Experience Design
Visual Art
3D Visualisation Art


Working for the best design studios in Europe and worldwide, I develop concepts and visuals with a digital feel that also speak of the real world.

With over 20 years of experience, my work has been recognized internationally with 30+ awards and has been featured in The New York Times, The Guardian, CNN, Le Monde, The Washington Post and Creative Review among others.


As creative consultant and designer, I’ve collaborated with a range of studios and agencies, helping them bring their client’s vision to the highest level.

My core mission is to produce creative solutions that are fresh, innovative and impactful.

My expertise plays at the intersection of art and technology, creating experiential and emotional content that allows people to feel something new. Whether it be engaging brand campaigns, innovative digital art or interactive installations that challenge the way we experience technology.

︎ 10.02.81

Years of experience: 20+
Languages: Spanish [Native] English
Passport: Argentinian [Born] Italian

︎ Experience

Art Director and Creative Consultant
lucianofoglia.com [Now]

Senior Art Director and Designer
Random Studio [2014︎︎︎Now]

Senior Art Director and Designer
Convoy Paris [2013︎︎︎Now]

Senior Interactive Designer
Unit9 London [2008︎︎︎2012]

Interactive and Graphic Designer
Machado Cicala [2005︎︎︎2007]

Interactive Designer
Publis NCM [2002︎︎︎2003]

︎ Awards for interactive design

7x FWA Site of the Day
4x Webby Awards Nominations
3x Awwwards Site of the Day
2x Webby Awards Winner
2x London International Advertising Awards
2x FWA Mobile App of the Day
1x Awwwards Site of the Month
1x Awwwards Site of the Year
1x Media Guardian Winner
1x Revolution Awards Best Website
1x Creativity International Awards
1x Creative Review The Annual
1x The Cannes Cyber Lions
1x Gold W3 Awards
1x Silver Pencil at One Show Entertainment
1x New York Festivals Awards
1x SXSW Awards Winner
1x Designs of the Year Graphics Award

I worked for clients like

Louis Vuitton
Loro Piana
Government of Dubai
De Bijenkorf
Siemens NL
Hayward Gallery
Channel 4 UK
Stella Artois
Remy Martin

︎ among others
︎ This is how I live

Currently relocating to South America

Most recently, I have been exploring the world in my self-built camper van. It is an old 90's ambulance, that I converted into an off-grid home and work space with my girlfriend.

Embracing a minimalist lifestyle has granted me the freedom to dedicate all my time to learning from the wilderness. This experience led to the establishment of Now for Wildlife, a hub of creative innovation, dedicated to prioritizing the needs of wildlife in remote landscapes.

It’s important for me to explore what defines human culture, and experience for myself what lies beyond it.